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Spotify Africa Spotify

Spotify Gaming Nigeria

Agencies: Machine_ Publicis Groupe Africa Publicis Groupe

Description

Music and gaming go together. Nothing helps you immerse into the game like music, aiding with focus and enhancing the experience. With Africa’s gaming community growing exponentially, Spotify wanted to start the journey to becoming the go-to music streaming platform for the SSA gaming community. How? By creating a first-of-its-kind gaming arena, powered by music. Literally.

This professional campaign titled 'Spotify Gaming Nigeria' was published in Nigeria and South Africa in October, 2025. It was created for the brands: Spotify and Spotify Africa, by ad agencies: Machine_, Publicis Groupe, and Publicis Groupe Africa. This Digital and Experiential media campaign is related to the Gaming and Music industries and contains 1 media asset. It was submitted about 2 months ago by Group Executive Creative Director: Jabulani Sigege of Machine_.

Credits

Agency: Machine_, South Africa
Chief Creative Officer (Publicis Groupe Africa): Pete Little
Group Executive Creative Director: Jabulani Sigege
Creative Directors: Nkululeko Vilakazi, Roderick Laka
Art Directors: Roderick Laka, Hamzah Limalia
Writers: Audrey Nyamucherera, Noxolo Omuta
Account Management: Mara Diavastos, Sindy Mazibuko, Luvo Spambo
Strategy Director: Tafadzwa Penny
Editor: Ziyanda Ntshingila
Production Company: Gamr Nigeria
Brand Representatives: Sithabile “Star” Kachisa, Enniye Timiebi

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