ADVERTISING

IKSV

32nd İSTANBUL JAZZ FESTIVAL

Agency: Tribal Worldwide Istanbul

Description

Istanbul Jazz Festival is one of the biggest music festival events in Türkiye. It brings together the most important jazz masters from all over the world with music lovers. That time of the year is eagerly awaited.

The Istanbul Jazz Festival, this year, positioned itself not merely as an event but as a meeting point where diversities converge. In an increasingly polarized society, we aimed to remind people that tastes, backgrounds, and lifestyles may vary, yet they can come together through music, through rhythm. The campaign originated from the idea that "music keeps us standing and together." As a metaphor, metro handles were chosen —because they represent a neutral space that everyone touches during their day. We transformed this space to create a physical experience of jazz as a common ground.

Organically, the campaign found its place in Istanbul's cultural agenda.

This professional campaign titled '32nd İSTANBUL JAZZ FESTIVAL' was published in Turkey in February, 2025. It was created for the brand: IKSV, by ad agency: Tribal Worldwide Istanbul. This Design, Film, and Print media campaign is related to the Music industry and contains 4 media assets. It was submitted about 1 month ago by Creative Director: Ali Harun Sevinç.

Credits

Advertiser: Istanbul Foundation for Culture and Arts

Creative Agency: Tribal Worldwide Istanbul
CCO: Arda Erdik
CDO: Başar Bellisan
ECD: Güldeniz Şeşen Bilginer
Creative Director: Ali Harun Sevinç

Customer Relations Director: Pelin Önal
Customer Director: Deniz Arslan
Customer Relations: Atakan Ergen

Strategic Planning Director: Ceren Şehitoğlu
Strategic Planning: Seren Pala, Kaan Arslan, Göktuğ Yurt, Mehmet Keçili

Agency Executive Producer: Ümit Bak
Agency Producer: Erman Arpağ

Production Company: Asitane Studio
Director & Photographer: Deniz Özgün
Producer: Ceylan Naz
Retoucher: Caner Akdağlı
Post – Production: Pixel Post Production

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