Description
At Vardi Used Cars, we love cars... truly. But power demands responsibility.
Our October campaign exposes what high speed leaves behind: streets that feel hostile, unsafe, like something is haunting them. When safety takes a back seat, a trip can be your last, not just for the driver, but for everyone around.
On streets and highways, safety isn’t optional, it’s everything.
This professional campaign titled 'Speeding is scary' was published in Colombia in October, 2025. It was created for the brand: Vardí Autos Usados, by ad agency: DENICOLÁS\TBWA. This Design and Digital media campaign is related to the Automotive and Personal Transportation and Transport industries and contains 3 media assets. It was submitted about 1 month ago.
Credits
VPO: David Nicolás
DGC / Head of Art: Duván Villegas
Brand Director: Esteban Viegas
Creative Direction: Esteban Ríos
Art Direction: Fabián Tamayo, Duván Villegas
Copywriting: Vanessa García, Esteban Ríos
Account Executive: Gilberth Cadena
Strategy Direction: Juan Felipe Charry