Innovative and Custom QR Code
Innovative and Custom QR Code
Description
When Grameenphone released “Shopno Jabe Bari”—a heartfelt song about dreams finding their way home—we set out to create more than just a link. We wanted to turn connection into art.
So, we designed a handcrafted QR code that visually carried the soul of the song. Each element was shaped from the lyrical patterns, blending emotion and technology into a single scannable artwork.
Unlike AI-generated designs, this QR was built by hand, ensuring that every Bangla detail stayed beautiful, meaningful, and perfectly functional. It became a shareable bridge between design and feeling—where every scan led audiences closer to home.
This professional campaign titled 'Shopno Jabe Bari 2025 – The Dream That Comes Home' was published in Bangladesh in June, 2025. It was created for the brand: Grameenphone, by ad agency: Grey. This Design, Integrated, and Print media campaign is related to the Electronics, Technology and Media industries and contains 2 media assets. It was submitted 30 days ago by ar tamxid: Abdur rashid tamxid of X solutions.
Credits
Advertising Agency: Grey Advertising Bangladesh Ltd.
Client: Grameenphone
Production Company: Inhouse (Grey Advertising Bangladesh Ltd.)
Chief Executive Officer: Afzal Mahboob
Executive Creative Director: Saiful Azam Mukul
AVP & Digital Business Lead: Ariful Bashar
Senior Vice President & Head of Strategy: Bitop Das Gupta
Group Creative Director: Ahsan Ullah
Creative Director: Fahmida Akther
Art Director: Abdur Rashid Tamxid
Designer: Abdur Rashid Tamxid
Animator: Kasshaf Islam
Copywriter: Dipok Biswas
Client Service: Sayed Ikram
