SANTA IS NOT WAITING FOR JANUARY. WHY SHOULD YOU?
Description
About this project
"SANTA IS NOT WAITING FOR JANUARY. WHY SHOULD YOU?"
This campaign reimagines the holiday season with a bold and unexpected twist. Traditionally, December is a time for indulgence, with resolutions often delayed until January. But not this year! Santa Claus takes the lead, swapping cookies and milk for cycling and commitment, reminding us that there's no time like the present to prioritize health and wellness.
Message
The campaign is a call to action for everyone: Don’t wait for the New Year to start your fitness journey. If even Santa is getting ahead of his resolutions, what's stopping you?
Objective
To inspire and motivate individuals to embrace wellness, this visual campaign blends humor with empowerment, aligning perfectly with the brand's mission to encourage active and healthy lifestyles.
This professional campaign titled 'SANTA IS NOT WAITING FOR JANUARY. WHY SHOULD YOU?' was published in United Arab Emirates in December, 2024. It was created for the brand: THE BRIDGE | Wellness Hub, . This Content, Design, and Experiential media campaign is related to the Fitness and Health industries and contains 3 media assets. It was submitted 12 months ago by Senior Graphic Designer & Photographer: Hossam Mohamed.
Credits
Production Company: THE BRIDGE | Wellness Hub
Art Director: Hossam Mohamed
Graphic Designer: Hossam Mohamed