ADVERTISING

Sacombank

Sacombank Mastercard Only One

Agency: TSP DIGITAL PERFORMANCE

Description

Normally, people use both debit and credit cards separately which makes the process longer and more sophisticated. Instead of other banks having to separate Debit and Credit cards, or even combine them into the two extremities of the card. As other banks did, they can now combine two chips into one card. In response to these inconveniencies, Sacombank provides customers with a card that combines two functions into a single chip. Everyday living may be made much more "breathable" by eliminating unneeded items. ‘This’ allows us to concentrate more time, space, and energy on more important matters. By the combination of “Debit” and “Credit” characters, Mastercard Only One will give users new and unexpected experiences.

This professional campaign titled 'Sacombank Mastercard Only One' was published in Vietnam in June, 2023. It was created for the brand: Sacombank, by ad agency: TSP DIGITAL PERFORMANCE. This Digital medium campaign is related to the Finance industry and contains 6 media assets. It was submitted about 1 year ago by Khanh Han of TSP Agency- Digital Performance.

Credits

Client: Sacombank
Product: Mastercard Only One
Title: Sacombank Mastercard Only One
Communication & Marketing Specialist: Tran Ngoc Mai Phuong

Agency: TSP Digital Performance
Chief Executive Officer: Rosie Nguyen
Chief Innovation Officer & Creative Director : Leon Nguyen
Chief Strategy Officer: Sophia Nguyen
Strategic Planner: Tran Quynh Hoa
Associate Creative Director: Nguyen Huyen Thanh Giang
Art Director: Pham Thi Hoang Dan
Designer : Nhu Tran
Concept Manager: Truong Trung Hieu
Copywriter: Truong Tong Quang Huy
Account Supervisor: Nguyen Hoang Tram Anh
Account Supervisor: Tam Nguyen

Production Company: Starvn studio
Director: Le Thanh Son
Executive Producer: Thanh Dang
Producer: Hung Hoang
Director of Photography: Nam Trung Hoang
Production Designer: Pongart
Costume Designer: Loc Dang
Casting: King Entertainment
Post Production: Colorwheel
Editor: Khanh Pham

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