SELFIR ENTREPENEUR
FOOD COURT
PET FRIENDLY
COUPLE
COFFE LOVE
PLAY FUN
CINEMA
HALL
SCREEN
FAMILY
Description
To show that coming to Parque La Colina is really worth it, we made a campaign so real that it was not designed or written by our creative team, it was made by the people themselves, with their videos, their photos and their way of writing on social networks. Thus was born the advertising campaign, less advertising of our client.
This professional campaign titled 'REALMENTE VALE LA PENA / IT'S REALLY WORTH IT' was published in Colombia in February, 2024. It was created for the brand: Parque Arauco, by ad agency: Proximity BBDO. This campaign is related to the Retail Services industry and contains 11 media assets. It was submitted about 1 month ago by Creative Director: Nelson David Sanchez of Ogilvy Colombia.
Credits
Advertising Agency: PROXIMITY BBDO
Production Company: WHISKY FILM
Production Company: FLARE BBDO
Client: PARQUE ARAUCO
CCO: Gina Lee
Creative Directors: Alfonso Pacheco & Nelson Sánchez
Copywriter: Juan Pablo Morales
Art Director: Natalia Bolivar
Motion: Jorge Baez
Account Executive: Esteban Moreno
