ADVERTISING

Heliópolis Symphony Orchestra

Orchestra Game Changer

Description

Brazil talks about soccer 24/7 in all sorts of media. And since every major soccer league in the world has a signature song, we saw an opportunity to finally give the Orchestra some of the attention soccer always has.
We invited Antonio Pinto, a Brazilian Hollywood composer, to write a song in partnership with musicians from Heliópolis. The song became the new São Paulo’s State Championship theme tune and was played during game openings and broadcasts, turning the championship’s visibility into free advertising for Heliópolis Orchestra.
That was an orchestra that made the headlines in a country mad for soccer.

This professional campaign titled 'Orchestra Game Changer' was published in Brazil in May, 2021. It was created for the brand: Heliópolis Symphony Orchestra, . This Integrated medium campaign is related to the Music and Recreation, Leisure industries and contains 1 media asset. It was submitted over 1 year ago.

Credits

Production Company: Hungry Man

ADVERTISING

iStock Essentials

Musician Playing a Violin Cartoo...

Artist: Nissim Farin

iStock Signature

Orchestra with conductor wide angle

Artist: ContentWorks

iStock Signature

Three teenage violinists performing

Artist: kali9

iStock Essentials

Handwritten Musical Notes

Artist: grdenis

iStock Signature

Three teenage violinists performing

Artist: kali9

iStock Essentials

Animation flow black music notes.

Artist: U8

Limited-Time offer. Save 15% on everything with code 15AOTW.

Search iStock

Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.