NEW BEGINNINGS - Building Futures Through Job Opportunities
Description
Equitas Small Finance Bank launches “New Beginnings” – a film celebrating opportunity and change
Equitas Small Finance Bank has launched “New Beginnings,” a new film under its Beyond Banking Job Fair initiative. The film captures real emotions and stories of people starting afresh from uncertainty and anticipation to the happiness of finding stable employment.
The film reflects Equitas’ belief that true impact goes beyond financial services. Through its EDIT (Equitas Development Initiative Trust), the Bank conducts job fairs across India, helping unemployed youth from underprivileged backgrounds connect with recruiters and employers. With partnerships with over 50 reputed recruiters, the initiative ensures integrity and fairness in the hiring process while creating thousands of livelihood opportunities.
This professional campaign titled 'NEW BEGINNINGS' was published in India in November, 2025. It was created for the brand: Equitas Small Finance Bank, by ad agency: Juice. This Film medium campaign is related to the Finance industry and contains 1 media asset. It was submitted 22 days ago by Mr: Sayantan Mukherjee of Equitas Bank.
Credits
Brand: Equitas Small Finance Bank
Creative: Juice
Business Producers: Antony Jacson, Mohan Babu Palani
Production Operations Manager: Aswin K
Writer & Director: Arvind Murali
DOP: Pragadeesh Prabhu S
1st AD: Ribhu
2nd AD: Prathista Lazar
Associate Producer: Puvan Anbu
AC: Simbu, Rahul Raj
Casting Director: Prem
Camera Equipment: Venkateswara Vision
Lights & Grips: Kumaravel Outdoor Unit
Light Chief: Janakiraman
Art Directors: Naveen, Karthick
Stylist: Shwetha
MUAH: Mani
Artists: Sharvathan, Mridhula, Mugesh
Editor: Gilton Reajash
Visualizer: Balaji GS
Titles: Praveena S
SFX & MIX: Sruthin
Colorist: Franklin V (mangopost)
Trainee Copywriter: Rushmitha Ramalingam
Line Production: Laughing Wizards
Line Producer: Hema Prakash
Manager: Baskaran
