An inspiring journey from being a pavement dweller to a proud independent parent
Mrs. Shanthi, now a contract worker for Indian Railways, shares her inspiring story of transformation- a journey towards earning her identity in the society. She is an epitome of resilience and hard work.

This professional campaign titled 'Circle of Life' was published in India in June, 2021. It was created for the brand: Equitas Small Finance Bank, by ad agency: Picture Machine. This Film medium campaign is related to the Finance industry and contains 1 media asset. It was submitted over 2 years ago by Mr: Sayantan Mukherjee of Equitas Bank.


Advertising Agency: Picture Machine, Chennai, India
Chief Marketing Officer - Equitas: Vignesh Murali
Brand Architect - Equitas: Nishanth Kris
Executive Producer - Picture Machine: Aswin Kanasabapathy
Executive Producer - Picture Machine: Antony Jackson
Executive Producer - Picture Machine: Antony Jackson
Director - Picture Machine: Puvan Anbu
Cinematography - Picture Machine: Mohammad Azhar
Editor: Pavithran
Sound Engineer & Colorist: Joseph Franklin



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