To what extent is Visa considered as a brand for the most widely accepted payment solution?
This series of light-hearted posters communicate its brand promise, taking it to a whole new level. The idea illustrates the extensiveness of its payment solutions, featuring the most bizarre places one can imagine, with characters such as trolls, aliens, and sea serpents utilising its payWave solution.
This professional campaign titled 'Most Widely Accepted Payment Solution' was published in Singapore in June, 2019. It was created for the brand: Visa, by ad agency: JAY-L. This Print medium campaign is related to the Finance industry and contains 3 media assets. It was submitted almost 4 years ago.
Advertising Agency: JAY-L, Singapore
Art Director: Jay Liu
Copywriter: Jay Liu