Description
"The Story of the Little Shop of Moments" reframed Yape from a transactional app into a brand that lives inside the stories Peruvians tell about their families. A piece designed to be felt before it's remembered, and remembered long after the logo fades.
This professional campaign titled 'Moments' was published in Peru in May, 2026. It was created for the brand: Yape, by ad agency: 121 Latam. This Film medium campaign is related to the Finance industry and contains 1 media asset. It was submitted about 3 hours ago by Creative Director: Lucas Bargen of 121 Latam.
Credits
Partner: Alejandro Tripoli
CEO: Gonzalo Calmet
Executive Creative Director: Lucas Bargen
Guión Original: Lucas Bargen
Directores Creativos: Alvaro Paitán; Jhon Avilés
Dirección de arte: Jhon Avilés; Alessandro Olivas
Redacción creativa: Alvaro Paitán; Oscar Muñante; Edgar Rosales
Directora de Cuentas: Daphne Kizner
Jefe de Proyectos: Gino Valle
Asistente de cuentas: María José Coello
Director de Producción: Luis Grieve
Productora: Carmen Calderón
Casa Realizadora: Señor Z
Directores: Bacha Caravedo; Chinon Higashiona
Prod. General: Gabriela del Prado
Prod. General: Lorena Ugarteche
Prod. Ejecutiva: Claudia Calonge
Direc. de arte: Bettina Fiol
Asist. de arte: Kiara Ugarteche
Asist. de dirección: Santiago Pestana
Post producción: Wawin
Post de audio: Sordo
Responsables por cliente: Alessandra Pinto; Valeria Ichazo; Ariana Tafur; Chiara Molinari
Responsable por cliente: Ronny Rivas
