Mixed Reality Campaign for Nothing Phones
Description
Flam reimagined traditional print media by transforming a static newspaper ad into an interactive Mixed Reality experience for the UAE market. Featured in Khaleej Times on August 6, 2025, the print ad included a QR code that, when scanned, brought the Nothing Phone (3) to life. Through an augmented reality activation powered by Flam, the phone popped out of the newspaper with sleek, futuristic animation, showcasing its transparent design. This innovative execution seamlessly merged traditional print with modern tech, reinforcing Flam’s mission to make mixed reality mainstream and experiential storytelling impactful.
This professional campaign titled 'Mixed Reality Campaign for Nothing Phones' was published in United Arab Emirates in August, 2025. It was created for the brand: Nothing, by ad agency: Flam. This Print medium campaign is related to the Electronic Devices industry and contains 1 media asset. It was submitted 4 months ago by Creative Director: Tejas Phansekar of Flam.
Credits
Company: Flam, India
Client: Nothing Phones
Creative Director: Tejas Phansekar
Senior Designer: Monisha Dev
Graphic Designer: Isham Muhammed
CG Supervisor: Vikas Soni
3D Generalist: Vishnu Anil Kumar
Sales Head: Varun Pattiwar
Founder's Office: Dixit Jain
Marketing Team: Karthik Raman, Nidhi Kohli Nandode, Kriti Malik, Rohit Patrekar, Hemanth S.
