Description
Usually, people take medicine when they feel unwell.
We noticed that watching movies is also a kind of cure for many bad feelings:
- anxiety,
- boredom,
- loneliness.
iTV - a streaming platform in Uzbekistan, one of the biggesr content libraries.
We just decided to tell everyone that iTV is the place where you find a cure for your bad mood.
Hello to — Media Pharmacy.
titanic - cure from lack of romance *when watched together
action films - a cure from boredom
comedy filme - a cure from anxiety
We selected the busiest park in the city and installed the world's first Pharmacy that fully...
There, film experts appeared as pharmacists that diagnosed each client by cheking mood and recommended the necessary films.
This professional campaign titled 'Media Pharmacy' was published on May 15, 2025. It was created for the brand: iTV uz, by ad agency: 605 Agency. This Ambient, Print, and Static Images media campaign is related to the Media, Movies, and TV and Streaming Promos industries and contains 1 media asset. It was submitted 3 months ago by 605 Agency: 605 Agency of 605 Agency.
Credits
Creative director: Otabek Sharapov
Strategy director: Sevara Asamova
Account director: Khulkar Sitdikova
Senior copywriter: Bekzod Nazirov
Strategist: Izzatbek Dadamirzaev
Copywriters: Sharofiddin Nazirtoev, Dilorom Sultonova
Designers: Mirmukhsin Mirakbarov, Daler Badalov
Account manager: Sabina Mirzaeva
Operations director: Abduvokhid Mirsobitov
