Trailer del Renacer Albirrojo

A live trailer during the Paraguay vs. Ecuador match announced the launch of the documentary “El Renacer Albirrojo”

Asunción, Paraguay. September 9, 2025.
At 10:24 p.m. on September 4, when the referee blew the final whistle of the Paraguay vs. Ecuador match, the Paraguayan National Football Team secured its place at the World Cup after 15 years. That was the exact moment chosen by the APF and Oniria TBWA to launch the first official trailer of the documentary “El Renacer Albirrojo” (“The Albirroja Rebirth”), the film that tells the story behind the historic achievement of the national team.

Movie-style credits were overlaid on the official TV broadcast, presenting the names of the 27 players called up by the man who wrote this perfect football script, match after match: Gustavo Alfaro.

The real-time intervention took advantage of the ending of the most-watched broadcast of the year to unveil the new film. It narrates the journey of an unprecedented comeback, driven by the Paraguayan Football Association and led by acclaimed director Tana Schémbori and production company 1992, in partnership with Sport 23, and with Ueno (presenting partner) and GEN (media partner) as strategic allies.

The feature film will premiere in March 2026 as the great prelude to the FIFA World Cup, screening in theaters nationwide and streaming on Nación Media’s television platform.