Description
In 1992, the UN proclaimed December 3 as the International Day of Persons with Disabilities, with the aim of promoting the rights and well-being of the differently-abled in all areas of society, as well as raising awareness about their situation in all aspects of political, social, economic and cultural life.
This year, for the occasion, McDonald's Argentina partnered with five leading disability NGOs to produce a TVC whose objective is to naturalize the issue of labor inclusion.
This professional campaign titled 'Juli' was published in Argentina in December, 2020. It was created for the brand: McDonald's, by ad agency: TBWA. This Film medium campaign is related to the Food industry and contains 1 media asset. It was submitted almost 4 years ago.
Credits
Advertising Agency: TBWA\Buenos Aires, Argentina