Description
For International Fries Day, KFC Nigeria reimagined one of the world’s most familiar gifts—a bouquet.
Instead of flowers, the brand transformed its iconic fries pack into a bouquet, tied with twine and presented as the perfect gift for fries lovers. The execution played on the growing trend of gifting unconventional bouquets, replacing blooms with something many people would rather receive: hot, golden KFC fries.
The copy, “A bouquet, but make it KFC.”, paired with a minimal visual approach, celebrated the occasion in a way that was instantly recognizable, culturally relevant, and unmistakably on-brand.
By elevating an everyday menu item into a thoughtful gift, the campaign turned International Fries Day into a moment worth sharing, reminding audiences that sometimes the best bouquet isn’t made of flowers.
This professional campaign titled 'International Fries Day' was published in Nigeria in July, 2026. It was created for the brand: KFC Nigeria, by ad agency: DMTCAgency. This Digital medium campaign is related to the Food industry and contains 1 media asset. It was submitted about 5 hours ago by Account Lead: Olamide Oshinaya of DMTCAgency.
Credits
Advertising Agency: DMTCAgency
Chief Growth Officer: Ankush Chawla
Senior Account Manager: Akinyemi Akinnifesi
Account Manager: Ololade Oshinaya
Social Media Manager: Toheeb Adegbesan
Copywriter: Irewole Adebiyi
Strategy & Copy Lead: Chinedu Igbudu
Creative Lead: Oluwaseun Oladipupo
Approving Client: Mariam Busari