ADVERTISING

Bisk Club

Independence Day

Agency: Asiatic

Description

This is the story of Amanullah Farooq, a freedom fighter who left his home, family and loved ones, like many others during 1971, to fight for his country. He is one of the youngest freedom fighters of the country. The entire country was in turmoil and in the middle of war. He realized that it was his responsibility to look at the bigger picture and fight for his country and countrymen, to achieve independence. He assesses his decision over some time and writes a letter (which later published in “Ekattorer Chithi”, a campaign by Grameenphone and the Daily Prothom Alo – two of the biggest brands of the country) informing his family of his decisions and why he has to do it. He later became a martyr during the war. It was because of the sacrifices that he and many others like him made during that time that we have an independent Bangladesh today.

This professional campaign titled 'Independence Day' was published in Bangladesh in April, 2018. It was created for the brand: Bisk Club, by ad agency: Asiatic. This Digital medium campaign is related to the Confectionery, Snacks industry and contains 1 media asset. It was submitted over 4 years ago.

Credits

Advertising Agency: Asiatic Digital, Bangladesh
Head of Business: Sadib Ehsan
Director, Strategic Planning: Abdun Nafee
Group Account Manager: Rashed Mahmud Ov
Group Creative Manager: Kinkor Ahsan
Senior Account Executive: Mahbubul Hasan Rony
Senior Copywriter: Kasafaddauz Noman
Copywriter : Saad Ridwan
Senior Executive, Strategic Planning: Niaz Murshed Khan
Account Executive: Sadman Shahriar
Illustrator: Monirul Islam
Senior Manager, Community Engagement: Didarul Alam Khan
Production House: Toaster Production
Director: Roni Bhowmik
Chief Assistant Director: Ziaul Hoque Raju
Assistant Directors: Badhan Dhruba, Jubaer Hossain, Nodi Rubby
Director of Photography: Raihan Khan
Art Director: Prodip Shaha Tirtho
Costume Designer: Nodi Rubby
Producer: Nova Firoze
Line Producer: Samsul Arefin
Grading: Majumder Dolon
Edit : Istiak Ahmed Mashud
CG: PR Production Services
Music: Pavel Areen / Butter Communication
Sound Design: Sayba Talukder, Rony Sazzad
Artist: Arafat, Dipu Mahmood, Reshmee, Armaan

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