Description
Heinz creates the first team to kill hunger.
Elden Ring is known for having very complex bosses to win, killing them is so difficult that gamers spend hours and hours without performing their primary needs, sleeping, taking a shower or more importantly, eating, becomes impossible, that's why Heinz entered the world's number 1 game without investing a dollar and we gave them a solution to their problem. We provided gamers with a team specialised in killing bosses, so that through a simple action they could be summoned online in the games of all, we released the summoning codes in boxes of Heinz nuggets, so while gamers were killing hunger our team did the rest of the work.
This student campaign titled 'Hunger Killers ' was published in Argentina in March, 2022. It was created for the brand: Heinz, by ad school: Brother Ad School. This Content medium campaign is related to the Food industry and contains 1 media asset. It was submitted about 1 year ago by Creative Director of Art: Miguel Estela.
Credits
Creative Director: Miguel Estela
Creative Copywriter: Gerson Irazabal
Creative Copywriter: Lukas Arredondo
Creative Art Director: Camila Canova
Creative Art Director: Lucero Soria Guevara
VFX Artist: Jorge Albornoz