Guide to Ordering a Big Mac
Description
Since 1967, the Big Mac is not just a hamburger. It is a universal language.
Two meats, special sauce, lettuce, cheese, pickles and onions on a bun with sesame seeds. A symphony of flavors that needs no introduction.
It's been in movies, has its own song and is even an economic indicator. It's not just fast food, it's culture.
Same formula. Same flavor. Same icon.
Because when something is legendary, it needs no instructions.
Big Mac. No matter where you are, it's always as easy as saying its name.
This student campaign titled 'Guide to Ordering a Big Mac' was published in Colombia in March, 2025. It was created for the brand: McDonald's, . This Design, Digital, and Print media campaign is related to the Drinks (Non Alcoholic) and Food industries and contains 7 media assets. It was submitted 27 days ago by Leonardo Oviedo García of Findasense Colombia.
Credits
Client: McDonald's
Copywriter: Paula Díaz
Art Director: Leonardo Oviedo
