For those who traveled by way of RIOgaleão International Airport during the holidays in July, the season will be unforgettable.
For one entire weekend, passengers who arrived and took off from the airport were able to experience, in their looks and even on their skin, the change that comes from traveling. The activation included makeup, haircut, beard styling and even real tattoos.
All this to show that RIOgaleão has changed, and it's inviting people to change too, by traveling to a different place.
This professional campaign titled 'Fui, Mudei, Voltei' was published in Brazil in August, 2017. It was created for the brand: RIOgaleão, by ad agency: Geometry Global. This Film medium campaign is related to the Public Interest, NGO industry and contains 1 media asset. It was submitted about 5 years ago.
Advertising Agency: Geometry Global, Rio de Janeiro, Brazil
Creative Director: Ricardo Leme Lopes
Creative Team: Alexei Potemkin, Bernardo Medina, Daniel Souza, Fábio Maia, Felipe Gaúcho, João Miller, João Pedro Soares, Leo Mangiavacchi, Luna Uaná, Max Targanski
Account Team: Leticia Arslanian, Mirna Abaurre, Gabriela Zampirolli, Júlia Teykal
Planning Team: Lorena Castellan, Juliana Barreto
Production Team: Laura Marques, Lydia Salgado
Film Producer: Fabio Brasil
Client Approval: Uyara Assis, Ana Paula Lopes, Maria Elisa Ferreira, Thais Monteiro