Gloria Jean's Coffees Bangladesh • NAVANA
From Australian Shore to your Door
Agency: Navana Inhouse Team
Bringing you the best coffee beans all the way from Australia. Uttara, you can now taste the best coffee in town right in the comfort of your home. Swing by and taste the magic.
Description
Rationale:
This campaign emphasizes the unique journey of premium coffee beans from Australia to Bangladesh, highlighting the exclusive partnership. Its published on the launch of another flagship outlet at Uttara , Bangladesh to serve the coffee lovers of that locality. The visual of a coffee bean character on an airplane symbolizes the global journey and the premium quality of the coffee that comes to Bangladesh directly. The campaign aims to create excitement and anticipation among Bangladeshi coffee lovers by showcasing the exotic origin and the unique experience offered by Gloria Jean's Coffees Bangladesh.
You can check the published Social Media content here
https://www.facebook.com/share/p/15soD5KWRp/
Print communication of this campaign is implemented also.
This professional campaign titled 'From Australian Shore to your Door' was published in Bangladesh in November, 2024. It was created for the brands: Gloria Jean's Coffees Bangladesh and NAVANA, by ad agency: Navana Inhouse Team. This Content, Digital, and Print media campaign is related to the Food and Other industries and contains 1 media asset. It was submitted 11 months ago by Manager (Lead), Department of Brand Communication : Faraz Hossain Rumman of NAVANA Group.
Credits
Advertising Agency (School): NAVANA Inhouse Team
Production Company: Department of Brand Communication, NAVANA
Brand Communication Lead: Faraz Hossain Rumman
Content Concept and management: Nasif Imtiaz
Creative Design: Tahsin Billah
Copywriting and Caption: Sadman Sakib Fuad, Nargis Hamid
Client: Gloria Jean's Coffees Bangladesh, NAVANA
