Description
“Se pasa de fresco” is a popular Spanish expression used to describe someone who goes too far or gets too cheeky. We gave the phrase a literal twist: instead of being about attitude, “fresco” became all about freshness. The result is “Fresh Move”, a new way to talk about exceptionally fresh fish.
This professional campaign titled 'FRESH MOVE' was published in Peru in August, 2026. It was created for the brand: Fish Lab, by ad agency: Vibra. This Content and Print media campaign is related to the Food industry and contains 3 media assets. It was submitted about 1 hour ago by Creative Director: Diego FM of Vibra.
Credits
Brand: Fish Lab
Advertising Agency: Vibra Consulting
Creative Director: Diego Fernández-Maldonado
Content Creator: Valeria Valencia
Art Director: Diana Córdova
