Description
Passover is the beginning of the hiking and camping season in Israel. We had the perfect opportunity to have potential consumers of the Coleman tents and camping equipment meet and try the products in their place of use - in camping areas along The Israeli Trail. We created the full camping experience with tents, grilling station, and other equipment. All was left for the hikers is to book their night on a dedicated website and enjoy their trek. We took care of their accommodations for the night and were waiting for them at the end of the day.
This professional campaign titled 'FRESH AIR T&B Campaign ' was published in Israel in April, 2022. It was created for the brand: Coleman, by ad agency: The Circus - creative factory. This Digital and OOH Outdoor media campaign is related to the Hospitality, Tourism, Recreation, Leisure, and Travel and Tourism industries and contains 1 media asset. It was submitted over 2 years ago.
Credits
Advertising Agency :The Circus - creative factory
Production Company:
Art Director: Tal Perlmuter
Copywriter: Or Milshtok
Photographer: