The Legend

Agency: Playtika - In house


The WSOP is not just an on-line poker game. With over 50 years of poker history, it is the home of the most legendary poker players in the world.
So in order to bring new blood into this long time player, Playtika gaming company drew out an Ace in the likeness of Hollywood star Laurence Fishburne as an omniscient storyteller. Unfolding in his deep, familiar voice how a guy, who plays the free app in a diner over fried chicken sticks, turns into a poker legend sitting in a majestic poker-themed castle .

This professional campaign titled 'The Legend' was published in Israel in February, 2022. It was created for the brand: WSOP, by ad agency: Playtika - In house. This Film medium campaign is related to the Gambling industry and contains 1 media asset. It was submitted over 2 years ago by Writer, Director: Shushu E. Spanier of BBR Saatchi & Saatchi.


Advertising Agency: In house, Tel-Aviv, Israel
Storyteller: Mr. Laurence Fishburne
Director: Shushu E. Spanier
Production Company: Green Productions
Executive producers: Ronen Hoffmann
Line producer: Doron Lahav
DOP: David Stragmeister
Head Art Director: Shiri Golan
Green CEO: Roi Kurland
Post Production House: Screen by Green
Head Post Producer: Pnina Segev
Post production producer: Dana Naftaly Harel
Offline Editor: Shahar Beeri
Post Creative director: Ofer Shenhav
Online editors & colorists: Galy Samolyk, Shimri Gershonovich
3D: Daniel Yossef Abdu, Raz Ridman
Original Score: The Soundmakers, Ran Shem-Tov, Shiri Hadar
Sound designer: Yuval Barel
Storyboard: Maayan Shinar
LA Crew
Producer: Ido Mor - Mor Entertainment & Production
LP: Tomer Almagor
1st AD: Keren Antman
Casting : Gabrielle Almagor
Art: Matthew Harvey
Wardrobe: Pierrette Noel Abegg
Make up: Danielle Haxton
StanDaMan Actor :Jonathan Giambra

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