Description
An app that turns phone screens into a safety network during concerts
Incidents at concerts are on the rise, and getting help quickly has become a challenge. Security staff can’t be everywhere at once, and in a loud venue, a call for help is nearly impossible to hear. But since phones are everywhere, their bright screens have the potential to spotlight ongoing incidents.
To make concerts safer, we created an app that connects phones within a venue, allowing attendees to signal incidents to security staff and highlight what can’t be heard.
This student campaign titled 'FLARE' was published in Sweden in April, 2025. It was created for the brand: Live Nation, by ad school: Berghs School Of Communication. This Digital and Experiential media campaign is related to the Electronics, Technology, Music, and Other industries and contains 8 media assets. It was submitted 3 days ago.
Credits
Advertising Agency (School): Berghs School of Communication, Stockholm, Sweden
Art Director: Viktor Klouras
Copywriter: Julie Stoltz
