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Penguin

Finite incantatem, Wingadium Leviosa, Aveda Kedavra

School: Miami Ad School

Description

When we read, we tend to create mental images of stories as they unfold. But unfortunately, some of the more complex words like spells can be hard to imagine. Penguin Audio Book adds an extra dimension to storytelling by emphasizing the right letters, giving words their proper intonations. This helps the listener imagine the right scenarios.

This student campaign titled 'Finite incantatem, Wingadium Leviosa, Aveda Kedavra' was published in United States in June, 2018. It was created for the brand: Penguin, by ad school: Miami Ad School. This Print medium campaign is related to the Recreation, Leisure industry and contains 3 media assets. It was submitted about 4 years ago.

Credits

Advertising School: Miami Ad School, USA
Creative Director: Savina Mokreva
Art Director / Copywriter: Myriam Ben Romdhane

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