Feel the Real is the concept which speaks about the use of Croma retail shop which gives their customers a hands on experience of their products, which online shopping website fails to do.
I have tried to use different natural texture elements and have applied to the headline so that people can feel real texture, which is in the visual and not just imagine how it feels looking at the photo.
This student campaign titled 'FEEL THE REAL' was published in India in January, 2022. It was created for the brand: Croma, by ad school: VIVA Institute of Applied Art. This Print medium campaign is related to the Other and Retail Services industries and contains 5 media assets. It was submitted about 2 years ago by set deisgner: Sagar Suresh Kamble of VYE.
Advertising School: VIVA INSTITUTE OF APPLIED ART, VIRAR, MUMBAI, India