Fat Free Poster Display

Agency: Staff


We created a poster-display where real cups form ‘six-pack abs’ in separate feminine and masculine silhouettes. We solved the space problem and also conveyed the brand’s concept in a creative and different fashion. Reminding the customer the whole time of the product’s main benefit: 0% fat.

This professional campaign titled 'Fat Free Poster Display' was published in Brazil in November, 2012. It was created for the brand: Yogoberry, by ad agency: Staff. This Direct medium campaign is related to the Food industry and contains 1 media asset. It was submitted about 11 years ago.


Advertising Agency: Staff Brasil, Rio de Janeiro, Brazil
Creative Directors: Paulo Castro, Neca Bohrer
Art Directors: Bernardo Machado, Pedro Vargens
Copywriter: Lucas Ribeiro
Illustrator: Bernardo Machado
Account Manager: Rafaella Eyer
Account Supervisor: Renata Ouvidor
Graphic Producer: Ronaldo Las Casas
Advertiser’s Producer: Rafael Bae

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