Your passion. Your rules.

Agency: Agencia Vena





Electrolight, the first sports drink in Peru, has a message for every athlete. Enjoying sports only requires one thing: passion. Because when passion is present, the field or even the equipment doesn’t matter. What matters is the energy you unleash, every move you make, and the competitive spirit you have.

This professional campaign titled 'Your passion. Your rules.' was published in Peru in September, 2023. It was created for the brand: Electrolight, by ad agency: Agencia Vena. This Digital and Print media campaign is related to the Soft Drinks and Sports industries and contains 3 media assets. It was submitted 5 months ago.


Agency: Agencia Vena, Lima, Peru
Creative Director: Dennis Kuoman
Creative Art Director: Luis Leon
Designer: Felipe Gonzales
Copy: Diego Valencia
Account Executive: Ximena Amasifuen
Account Director: Angie Bellorin / Aldo Gabilondo
Planning Director: Diego Saavedra

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