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We can be Heroes

El Otro Río / Documentary film

Agency: Agencia Vena

Poster Film

Description

"El Otro Río" is a documentary with the noble cause of opening eyes about illegal logging, wildlife trafficking and the exploitation of our natural resources. This work has been created by the NGO We Can Be Heroes, an organization of young Peruvians who, with few resources, but a lot of love for the country, has been raising awareness in 9 native communities about the importance of caring for 25,000 hectares of the amazing lung of the planet: the Amazon!

Now, how do we convey this essence in a poster? Here the answer.

This professional campaign titled 'El Otro Río / Documentary film' was published in Peru in December, 2023. It was created for the brand: We can be Heroes, by ad agency: Agencia Vena. This OOH Outdoor and Print media campaign is related to the Movies, Public Interest, and TV and Streaming Promos industries and contains 1 media asset. It was submitted 3 months ago.

Credits

Agency: Agencia Vena, Lima, Peru
Creative Directors: Dennis Kuoman, Luis Leon
Creative Art Director: Luis Leon
Account Executive: Ximena Amasifuen
ONG Director: Fiochi Herrera

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