Dutch Bangla Bank Scholarship

Dutch Bangla Bank Scholarship Docudrama

Agency: Mattra


This is a story of an indomitable talented underprivileged boy of Patuakhali Imran Hassan and a blind girl Salina Akhter from Dhaka, Bangladesh. They have surpassed all the obstacles from the life with the help of Dutch Bangla Bank Scholarship. This bank has created and extended their hands towards them to fulfill their dreams and able them for the future.
Dutch Bangla Bank Limited has been providing Education scholarships to thousands of meritorious yet underprivileged and physically challenged students from all across Bangladesh for the past 13 years beginning its journey in 2005. Throughout the journey many inspiring stories were heard of indomitable meritorious students whom despite their challenges wanted to keep on moving forward. Dutch Bangla Bank became their friend in need and helped them through their scholarship program. Our plan was to put a dramatic representation of this stories and bring out the emotions that the viewers could relate to. Their stories, struggles & hardships and their will to achieve along with how Dutch Bangla bank helped was put forward.

This professional campaign titled 'Dutch Bangla Bank Scholarship Docudrama' was published in Bangladesh in February, 2019. It was created for the brand: Dutch Bangla Bank Scholarship, by ad agency: Mattra. This Film medium campaign is related to the Finance industry and contains 1 media asset. It was submitted about 5 years ago.


Advertising Agency: Mattra, Dhaka, Bangladesh
Creative Head and Managing Partner: Afzal Hossain
Head of Business development and Managing Partner: Sanaul Arefeen
Copy Supervisor: Razone Rahi
Copywriters: Imtiaz Siddque Pappu, Jannatul Ferdous Pinki
Story Idea: Sanaul Arefeen
Script: Razone Rahi, Imtiaz Siddque Pappu, Jannatul Ferdous Pinki
Director: Ahamed Jaman Sonjib
Client service executive: Taskin Anha
Head of Media & PR: Sayma Begum Ritu
Chief Operating officer: Khondoker Alamgir

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