Culture+
Agency: Triad
Description
Culture+ is a satirical streaming platform where every title is a real Slovak Ministry of Culture scandal. 14 AI-generated cinematic trailers across 14 genres, dubbed by National Theatre actors, turned political abuse into bingeable content. When you hit play, the screen reads: "Cannot Play with the future of our culture," redirecting to a donation page. On €2,500 media budget: 6.2M reach, 2M+ views, 102 media placements, donations surged +396%.
This professional campaign titled 'Culture+ ' was published in Slovakia in November, 2025. It was created by ad agency: Triad. This Digital medium campaign is related to the Public Interest industry and contains 1 media asset. It was submitted about 2 hours ago by Chief Creative & Strategy Officer: Martin Woska of TRIAD Advertising.
Credits
Creative & Strategy Director: Martin Woska
Creative Director: Simon Gal, Juraj Stehlik
Head of Creative Strategy: Monika Kabat Farkasova
Copywriter: Matus Priehoda, Sona Kockova, Matus Kollarik, Mario Lapos, Juraj Stehlik
Art Direction: Michal Mazan, Oliver Turcan
Graphic Design: Jan Holba, Tomas Pospichal, Marek Dolnik, Michaela Maslikova
Account Director: Vanda Molnarova, Anh Doan, Katarina Puskarova
Account Manager: Vanda Molnarova, Katarina Polakova, Barbora Strecanska, Natalia Blaskova
Social Media: David Malecky
Web Development: Martin Woska, Rastislav Chynoransky
Direction: Simon Gal, Matus Priehoda, Michal Mazan, Oliver Turcan, Sona Kockova, Marek Dolnik, Martin Woska
Camera: Simon Gal, Matus Priehoda, Michal Mazan, Oliver Turcan, Sona Kockova, Marek Dolnik, Martin Woska
Production: Simon Gal, Matus Priehoda, Michal Mazan, Oliver Turcan, Sona Kockova, Marek Dolnik, Martin Woska
PR: SKPR STRATEGIES
Sona Lexmanova, Gabriela Rackova, Tomas Ujlaky, Michaela Kotradyova
Voice Actors: Tana Pauhofova, Lubos Kostelny, Jana Kovalcikova, Jozef Vajda, Robert Roth, Alexander Barta, Zuzana Porubjakova, Daniel Zulcak, Marek Geisberg, Richard Stanke
Client Representatives: Ales Vojtasek, Adam Straka
