Icy After Sun
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Description
At CGWorks, we crafted a stunning full CG video for Frezyderm Icy After Sun, utilizing realistic 3D animation and VFX, with no live-action footage. The product offers instant cooling and relief to sun-exposed skin, a sensation we captured visually in a unique way.
The concept is set on a Greek island after a long day at the beach, where the relief provided by the Icy After Sun comes to life. As the product touches the sun-warmed veranda, it triggers a dramatic cooling effect, with ice crystals spreading around it, symbolizing the refreshing impact on the skin.
This project was completed in just 20 days and showcases our expertise in creating high-quality CGI videos.
This professional campaign titled 'Cooling Sensation' was published in Greece and Multinational Europe in July, 2024. It was created for the brand: Frezyderm, by ad agency: CGWorks. This Digital medium campaign is related to the Beauty industry and contains 3 media assets. It was submitted 16 days ago by Managing Director: Zania Iliadi of CGWorks .
Credits
Advertising Agency: CGWorks
Production Company: CGWorks, Athens, Greece
Client: Frezyderm
Product: Icy After Sun
CG Director: George Kazakos
Sound Design: Rabbeats Music
