Description
As part of Havaianas' ongoing #BreakTheRush campaign in which they expound the need to take a breather from fast-paced environments, they unveiled a new work on meta & tiktok that creatively depict a foot massage shaped in the form of their iconic flip-flops.
The visual highlights the soothing comfort of wearing Havaianas, likened to a gentle foot massage with every step.
This professional campaign titled 'COMFORT' was published in Philippines in May, 2025. It was created for the brand: Havaianas, by ad agency: Gigil. This Design and Digital media campaign is related to the Fashion industry and contains 1 media asset. It was submitted 7 months ago.
Credits
Agency: GIGIL Manila/Katok
Chief Creative Officer: Badong Abesamis, Herbert Hernandez
Managing Partner: Jake Yrastorza
Art Director: Jasper Cajilig
Art Director: Joaquin Diaz
Copywriter: Juancho Santos
Group Account Director: Michael John Balana
Account Director: Marga Ambon
Account Director: Abi Reyes
Account Supervisor: Kyara Vlahov
Account Supervisor: Marvin Cortez
Account Manager: Paolo Alejandrino
Account Manager: Robert Pabiling
Media Director: Margie Flores-Husmalaga
Media Manager: Patricia Jayne Sy
Social Media Analyst: Fritz Jay Dalawampu
Photographer: Nes Matias, Bea Mercado
