Description
Alcohol and cellphones are the leading causes of death in traffic. How to show that this combination goes against life? Upon realizing that the structure on the back of the plates resembles a cross, a new signage was developed.
This professional campaign titled 'Combination Against Life' was published in Brazil in May, 2019. It was created for the brand: Nissul Renault, by ad agency: Mark+. This OOH Outdoor medium campaign is related to the Automotive and Public Interest industries and contains 1 media asset. It was submitted about 5 years ago.
Credits
Advertising Agency: Mark+, Pelotas, Brazil
Creatives: Ramon Ballverdú, Thomaz Ballverdú
Production: Carma Social Interventions