Description
Coconut holds deep cultural, culinary and agricultural significance in West Bengal, India. It is more than just a crop. It is a bridge between regional traditions and rural livelihoods. From traditional sweets to festive delicacies - coconut is an integral part of Bengali celebrations. So, when the much-awaited Coconut Festival arrives, Bengalis are bound to go gaga over it. To visually capture this celebratory mood, we have have turned the humble coconut into a world of carnival. The copy 'নারকেল গুড়ুম' is a playful twist on 'আক্কেল গুড়ুম' - which humorously suggests going completely nuts over coconuts.
This professional campaign titled 'Coconut Festival 2026' was published in India in September, 2026. It was created for the brand: 6 Ballygunge Place, by ad agency: Inner Circle Advertising. This Print medium campaign is related to the Food industry and contains 1 media asset. It was submitted 2 days ago by Senior Copywriter: Aaranya Roy of Inner Circle Advertising .
Credits
Client: 6 Ballygunge Place
Agency: Inner Circle Advertising
Copywriter: Aaranya Roy
Art Director: Subarno Adak
Account Manager: Smitasree Pal