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CMO's nightmare

Agency: Heads Propaganda

What seemed like a business path turned into a dead end street. Journey to the Center of the Customer

Description

We conducted a survey with CMOs to identify the top 10 issues that terrified them the most. Then we seized the opportunity with Halloween's arrival to turn each of these issues into a horror movie poster

This professional campaign titled 'CMO's nightmare' was published in Brazil in October, 2023. It was created by ad agency: Heads Propaganda. This Ambient, Digital, and OOH Outdoor media campaign is related to the Agency Self-Promo and Other industries and contains 10 media assets. It was submitted 4 months ago.

Credits

Advertising Agency: Heads Propaganda, São Paulo, Brazil
Art Director:Luiz Barreto, Vanessa Locks, Lucas Di Salvo, Natan Amorim, Rhamily Queiroz, Feliphe Amral, Marton Santos, Alex Coelho
Copywriter: Rafael Merel

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