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Real Plaza Malls

Christmas Clowns

Agency: DDB

Description

Real Plaza is the largest mall chain in Peru, with more than 20 malls nationwide. Today these are considerate as new public spaces in the city: here, families spend quality time. That’s why the brand purpose is spreading happiness to all families, cultivating tolerance, understanding and freedom of choice. This is a Christmas story that builds on the brand territory and, in a season full of sales and discounts, seeks to connect with their audience through emotion.

This professional campaign titled 'Christmas Clowns' was published in Peru in December, 2021. It was created for the brand: Real Plaza Malls, by ad agency: DDB. This Film medium campaign is related to the Recreation, Leisure and Retail Services industries and contains 1 media asset. It was submitted 11 months ago by Loredo: Mauricio of Fahrenheit DDB.

Credits

Advertising Agency: Fahrenheit, Lima, Peru
Executive Creative Director: Ricardo Chadwick
General Brand Director: Alberto Goachet
General Creative Director: Sergio Franco Tosso
Creative Directors: Mauricio Loredo, Gonzalo Veratudela
General Agency Producer: Vanessa Díaz
Agency Producer: Alithú Rosado, Karen Alburquerque
Production House: Señor Z
Directors: Bacha Z, Chinon Z
Director Of Photography: Chinon Z

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