Multi-lingual campaign about early detection of breast cancer in Germany. Different international famous buildings symbolize the different languages. While turning them 90 degrees the buildings looks like breasts.
This professional campaign titled 'Breast cancer affects all of us' was published in Germany in March, 2021. It was created for the brand: Pink Ribbon, by ad agency: WEFRA LIFE. This Print medium campaign is related to the Public Interest, NGO industry and contains 6 media assets. It was submitted about 1 year ago.
Advertising Agency: WEFRA LIFE, Neu-Isenburg, Germany
Ngo: Pink Ribbon Deutscland
Creative Director: Patrick Ackmann
Senior Art Director: Sebastian Schmidt
Post Production: Meike Wittenstein / Mo Postproduction
Copywriter: Sebastian Schmidt