Riviera Privé

Be Seen

Agency: Republique


It is no secret that the Lebanese love to hit the beach to “see and be seen.” People dress in their fanciest swimsuit and toned bodies to impress and meet. To promote Riviera, Beirut’s hottest new Beach Resort, we stuck vinyl stickers of faces with sunglasses on bathroom mirrors in various trendy locations across the city. The Glasses were cut-out to give the impression of a reflection, which gave the idea that they were being stared at by somebody. The copy read “BE SEEN.”

This professional campaign titled 'Be Seen' was published in Lebanon in April, 2012. It was created for the brand: Riviera Privé, by ad agency: Republique. This Outdoor medium campaign is related to the Personal Accessories industry and contains 1 media asset. It was submitted about 10 years ago.


Advertising Agency: République, Beirut, Lebanon
Creative Director: Fadi mroue
Art Director: Nassim Hallab
Copywriter: Fadi Mroue


iStock Essentials

Boss glasses meme vector illustr...

Artist: Ksenia Loginovskikh

iStock Signature

Comfortably in love

Artist: Delmaine Donson

iStock Signature

Young woman drives off-road vehi...

Artist: AscentXmedia

iStock Essentials

Automatic 9mm handgun

Artist: styxclick

iStock Essentials

Flying gamer gears like mouse, k...

Artist: Vasil_Onyskiv

iStock Signature

New tire and rim

Artist: deepblue4you

Limited-Time offer. Save 15% on everything with code 15AOTW.

Search iStock

Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.