Description
Carrie Junior is a children's bath product brand that wanted to create a fun and engaging campaign to appeal to parents and children alike. They teamed up with Knock Knock to develop the concept of a fruit island paradise, featuring their iconic pink elephant character.
Excecution:
Knock Knock created a 100% CGI fruit island paradise, with the pink elephant as the main character. The campaign was centered around the message of "Bath-time is Fun Time". The key visual was developed in both static and motion versions. The campaign was promoted through various channels to reach parents and children. As a result, the campaign was a great success, with increased sales and positive feedback from customers.
This professional campaign titled 'Bath-time is funtime' was published in Vietnam in December, 2020. It was created for the brand: Carrie Junior, by ad agency: Knock Knock Saigon. This 360°, Design, and Digital media campaign is related to the Other, Personal Accessories, and Pharmaceutical industries and contains 2 media assets. It was submitted over 1 year ago by Knock Knock Saigon.
Credits
Client: Carrie Junior
Agency: Knock Knock Saigon
Production: Knock Knock Studios