Description
Among the cancers, the third one that most kills men is the prostate's cancer. To warn about the importance of its prevention was created the campaign "One detail can save lives," which shows the touch as an allied hero in the fight against this evil.
This professional campaign titled 'Army Doctor, Lifeguard, Fireman' was published in Brazil in November, 2017. It was created for the brand: Doctor Macel Macedo, by ad agency: Bravo. This Print medium campaign is related to the Health and Public Interest, NGO industries and contains 3 media assets. It was submitted almost 6 years ago.
Credits
Advertising Agency: Bravo/BBG, Fortaleza, Brazil
Creative Director / Retoucher: Tavinho Carvalho
Art Directors: Italo Medeiros, Tavinho Carvalho
Copywriter: Michel Barba
Illustrator: Kalil Macedo
