Description
The challenge was to celebrate the 150th anniversary of Heinz and spark excitement for the future. My main insight was that Heinz are adaptable. Over time, customers expectations change and Heinz has remained the chosen one for 150 years.
This student campaign titled '150 years, that's a long time eh?' was published in United Kingdom in April, 2019. It was created for the brand: Heinz, by ad school: Leeds Arts University. This OOH Outdoor medium campaign is related to the Food industry and contains 1 media asset. It was submitted almost 6 years ago.
Credits
Advertising Agency: Leeds Arts University, UK
Creative Director: Nicholas Young
Art Director: Lucy Matthews
Copywriter: Georgie Campbell
