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Dali

Campaign
Agency Network: 
Published/Aired: 
March 2009
Lexus:  Dali

Description

Print advertisement created by Saatchi & Saatchi, Singapore for Lexus, within the category: Automotive.

Caption

Every piece is a masterpiece.

Advertising Agency: Saatchi & Saatchi Singapore
Executive Creative Directors: Andrew Petch
Art Director: Ronojoy Ghosh
Copywriters: Andrew Petch, Rolando Cordova, Gian Carlo
Photographer: Shutterbug
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Highest Rated

Guest's picture

agreed, this is crap dudes!

Guest
Guest's picture

OK idea, but couldn't they have found a synonym for "piece" to avoid redundancy in the HL?

Guest
Guest's picture

a campaign based on a pun. delicious.

Guest
Guest's picture

Demasiado obvio.
Demasiado predecible.

Too obvious.
Too predictable.

Guest
Guest's picture

con solo ponerle un texto a una obra de arte ya tengo una buena publicidad? wawww que fácil...!

so easy to take a master piece of art and to put a text?

nathalieguillemard.com

Guest
joelapompe's picture

Dali was used in a german campaign for VW only 3 or 4 months ago...

http://www.joelapompe.net / Facebook : Joelapompe

joelapompe
Activity Score 4003
Jet Propulsion Lab's picture

I had such a high opinion about this agency for SO long, and I never expected this kind of tripe from them. You caught me off-guard. And I'm very disappointed.

Jet Propulsion Lab
Activity Score 10679
Copywriter
vikram8857b's picture

BAD

vikram8857b
Activity Score 94
Collateral |

Vikram

Guest's picture

agreed, this is crap dudes!

Guest
adsrule's picture

This is a bit boring. Lets be nice about criticism. Just shitting on work does not help.

adsrule
Activity Score 181
sloppy4's picture

sure it does. hopefully they won't do it again.

sloppy4
Activity Score 1492
Guest's picture

No no no, an insult to Dali

Guest
Guest's picture

datsun (nissan) used original dali paintings in their car ads 30 years ago.

Guest
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