Advertisement

Rub-it! (The little toad)

Campaign
Agency Network: 
Published/Aired: 
September 2009
La Condoneria:  Rub-it! (The little toad)

Description

Metaphor of the condoms like rubber gum and his utilization "to erase" evidences.

Integration and retouching photography: Kim Boix Sas of Reto.cat

Print advertisement created by acHe, Spain for La Condoneria, within the category: Health.

Advertising Agency: acHe, Barcelona, Spain
Account Director: Tino López Freixas
Creative Director: Diego Otero Rodríguez
Art Director: Jordi Alonso
Copywriters: Diego Otero Rodríguez
Illustrator: Jordi Alonso
Graphic Designers: Andrea Edarra, Matteo Guerra
Photographer: Raúl Ortega of Red Light Studio
Log in to post comments
adfreak06's picture

U Guys R Rocking

adfreak06
Activity Score 140
Guest's picture

so fresh! fantastic art direction. yeah mon!!

Guest
Guest's picture

You either work for them... or you need something to have sex with... really, really bad.

Guest
Guest's picture

ha ha... girls are only good for fucking.

Good to see the results of a few beers after work with no women around ...

Guest
rolling.stone's picture

lol

rolling.stone
Activity Score 2741
Copywriter at Delhi , India |

-------------------------------------------------------------------

~ Quite obviously, I have gathered no moss ! ~

sneakyhands's picture

awesome visual, wrong strategy. if i have this right, they're promoting condoms as jerk socks. sure, we've all done it -- but condoms are $2 a pop! who's going to pay that just to masturbate? it feels like the strategy was developed to fit the art direction. it's pretty thin and forced.

sneakyhands
Activity Score 1857
Copywriter
Advertisement
Featured Content

Latest Collections

Advertisement
Advertisement
Campaign Submission
Upload Your Work
Get Featured on AotW
Submit Now