Postman

Campaign
Agency Network: 
Published/Aired: 
June 2009
Like
14
Views
15195
Viagra:  Postman

Description

Producer: Shirley Wagner

Photographer: David Prior

Outdoor advertisement created by Ogilvy, South Africa for Viagra, within the category: Pharmaceutical.

Advertising Agency: Ogilvy, Johannesburg, South Africa
Chief Creative Officer / Executive Creative Director: Gerry Human
Creative Director: Fran Luckin
Copywriter: Catherine Conradie
Advertiser's Supervisor: Riaan Jordaan
Account Supervisor: Fiona Chesman
Art Buyer: Emma Hughes
Art Director: Mike Groenewald
Typographer: Catherine Conradie
Log in to post comments

Highest Rated

Guest's picture

Hello! kfbcdgk interesting kfbcdgk site!

Guest
morse's picture

Perfect. Lion deserved.

morse
Activity Score 18159
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

brandsurgeon's picture

Help?

brandsurgeon
Activity Score 693
Copywriter |

Most times, worst enemies used to be best friends...

CR_AD's picture

CLEVER !
The driver, the postman and the man in the pool are the lovers in the movies.

www.coupsdepub.com

CR_AD
Activity Score 413
Other
LeeHarvey's picture

Brilliant ads!

LeeHarvey
Activity Score 3043
Creative Director
Guest's picture

I don't get this. Anyone cares to explain?

Guest
maashookshee's picture

looks like i have doen it four times and am thinking to goback . . well done acting and photography ..

maashookshee
Activity Score 414
graphicdesigner. at focus advertising
Guest's picture

can't believe it won something....

Guest
Wordnerd's picture

ok, but i liked the campaign with the tired old ladies waay better. this is the same for me, but one step less

Wordnerd
Activity Score 6690
Copywriter
Bob08's picture

Listen, my wife is out, leave the letter and come tomorrow or try another door.

Bob08
Activity Score 749
Pccs's picture

i think the poolboy one is great, because there are really no old men working as poolboys, so when you see that one you get it, he is an active poolboy even if hes old because of the viagra, but in this one and in the driver, there are a lot of old people doing those jobs, so... its not that great because the viagra effect doesn really shows like the poolboy one

Pccs
Activity Score 210
Graphic Designer
atb2005's picture

These are all jobs that usually only young(er) men do. I haven't seen a pool boy, milkman, or even bike messenger in his 60's (let alone older). The idea is that Viagra "invigorates" you; makes you "perform" like a young man. All these jobs become a metaphor for your sexual prowess.

atb2005
Activity Score 13547
Guest's picture

Hello! kfbcdgk interesting kfbcdgk site!

Guest
Advertisement
Featured Content

Latest Collections

Advertisement