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Naked by day and by night

Agency Network: 
Published/Aired: 
October 2010
Personalized Plates Queensland:  Naked by day and by night
Personalized Plates Queensland Outdoor Ad -  Naked by day and by night

Description

Personalized Plates are all about expressing yourself on a number plate. In this execution, we used the medium to express itself. By removing the usual printed skin, the Adshel bared all and became completely NAKED.

Outdoor advertisement created by Sapient Nitro, Australia for Personalized Plates Queensland, within the category: Professional Services.

Advertising Agency: SapientNitro Brisbane, Queensland, Australia
Creative Directors: Nancy Hartley, James Burchill
Copywriter: Bevan Lewis
Art Director: Ken Roney
Agency Producer: Emma Sparshott
Account manager: Anna Austin
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Highest Rated

Roger Keynes's picture

This suggests a campaign of ideas in other mediums...

Not sold, if this is a stand alone 'media' idea.

Roger Keynes
Activity Score 5498
Copywriter |

The Jobless Writer
Will Think for Salary

Roger Keynes's picture

This suggests a campaign of ideas in other mediums...

Not sold, if this is a stand alone 'media' idea.

Roger Keynes
Activity Score 5498
Copywriter |

The Jobless Writer
Will Think for Salary

Guest's picture

PPQ have been doing this style of ad for ages. http://www.ppq.com.au/InfoHub/MediaCentre.aspx

Guest
jackmancer2017's picture

I'm confused by the 'Naked'.

jackmancer2017
aido's picture

Bare Adshels have been done to death.

aido
Activity Score 49
Art Director |

a-doh.com

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