Find What Blows Your Bubble

Agency Network: 
Published/Aired: 
June 2021

Description

Virgin’s new rewards club, Virgin Red, has launched a multimedia campaign featuring a young woman chewing bubble gum and blowing a bubble so big that she could fly. The story is set to a re-record of the 1980s classic 99 Red Balloons from Grace Carter and 36-piece orchestra.

The campaign shows that whoever you are and whatever you’re into, life can always be more rewarding. The campaign spans TV, BVOD, radio, social and display, with media strategy and buying through Bountiful Cow.

Film advertisement created by Glow, United Kingdom for Virgin Red, within the category: Transport.

Advertising Agency: Glow London, Truant London
Glow London Chief: Emma Harris
Truant ECDs: Simon Labbett
Truant Creatives: Charlie Lindsay, George Bartlett
Truant Senior Account Manager: Georgie Wise
Truant TV Producers: Nicola Martin, Camilla Stoppani
Media Company: Bountiful Cow
Bountiful Cow Planning Director: Ellie Roberts
Production Company: Blink
Director: Tash Tung
Exec producer: Patrick Craig
Producer: Richard Wilson
Director of Photography: Jordan Buck
Editor: Samuel Marr
VFX Company: Blink Ink
VFX Producer: Amy Smith
VFX Creative Director: Quentin Vien
VFX Shoot Supervisor: Filip Popov
CG Lead: Dorianne Fibleuil
CG Artists: Sandrine Gimenez, Klaas-Harm Boer
Digital Matte Painter: David Gibbons
VFX Editor & Compositor: Emre Samioğlu
Compositors: Ken Hau, Osman Baloglu, Türker Tuncer, Caroline Delgado
Motion Graphics: Richard Perrigo
Flame Operator: Jason Farrow
Clean up & Roto: Team Digital FX
Grade: Thomas Mangham / The Mill
Sound Designer: Mark Hills / The Factory
Recording Artist: Grace Carter
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