Not Too Sweet

Agency Network: 
May 2019


People love what Rockshore Lager stands for: easy, refreshing times in the great outdoors, with you and your mates being your down-to-earth selves. To dramatise how the new Rockshore Apple cider gets the sweetness just right, we played with that down-to-earth-ness. What if one of the gang got a bit too sweet? All ends well, and that easy-going Rockshore balance is restored.

Film advertisement created by BBDO, Ireland for Rockshore, within the category: Alcoholic Drinks.

Advertising Agency: BBDO, Dublin, Ireland
Head of Account Management: Caitriona Ní Laoire
Account Manager: Hazel McPartlan
Executive Creative Director: Dylan Cotter
Art Director: Paddy Thunder
Copywriter: Ted Barry
Producer: Andrew Counihan, Noel Byrne
Production Company: Speers Films
Director: David Kerr
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